SENIOR APPOINTMENT FOR ARIENSCO

AriensCo has announced the appointment of Brad Stiles as its new vice president of sales for EMEAA.

In a statement the company said that Brad, who has been with them for over 11 years, brings, " . . unparalleled expertise that will help drive AriensCo’s sales throughout Europe, the Middle East and Africa while also ensuring continued growth in Asia Pacific and across UK business activities."

They went on to say, "The new appointment highlights AriensCo’s continued investment in its operations and will help AriensCo continue to grow its commercial presence throughout EMEAA. This includes the acquisition of German professional mower manufacturer, AS-Motor, appointing Jochen Schneider as Executive Vice President of EMEAA and moving its CE zero-turn mower production to Oxford, United Kingdom."

Brad, whose father worked for the company for over 25 years, vacates his previous position of director of sales and ,arketing for EMEAA - which he was promoted to in 2020. It was in this post, the company says, that he demonstrated an exceptional understanding of the Ariens business in the UK, including the key differences between the UK, European and US markets, built lasting relationships within the EMEAA distributor networks and helped customers achieve their goals.

“Brad continues to be the driving force behind AriensCo’s remarkable growth throughout EMEAA,” said Jochen Schneider, executive vice president of EMEAA. “Having worked at AriensCo for over a decade he not only embodies our family values but is best placed to ensure our customers get the products and support they depend on.”

Brad, who will report to Jochen Schneider, said, “For over a decade I have witnessed AriensCo’s fast paced growth and now, in this new position, I can play an even greater role in keeping up that momentum. From strengthening current markets to reaching new ones, these truly are exciting times for AriensCo and all its customers, present and future.”

Regional sales managers in Germany, France and UK along with the export sales teams from EMEAA will report into Brad.