KARCHER ENTER LANDSCAPE MACHINERY MARKET

Establishing a new dealer network
KARCHER ENTER LANDSCAPE MACHINERY MARKET

Kärcher, the manufacturer best known for the production of cleaning and outdoor maintenance equipment, is for the first time launching a full range of battery-powered, professional landscape management (PLM) tools.

The company held an online launch for the trade press last week where they introduced the suite of products which included a lawnmower, chainsaw, hedge-trimmer, leaf blower, leaf blower backpack, line trimmer, brush cutter, multi-tool, pole hedge trimmer and a pole chainsaw.

The manufacturer confirmed to TurfPro that they are looking to establish a new network of specialist dealers across the UK, to sell and service this new range.

Daniel Took, head of professional product marketing, told us, "For the distribution of our PLM range we’re looking at opening up a new specialist dealer network. Our plan is to go into the places where the products are traditionally sold.

"We are quite aware that the local relationships between the dealer and the people that are using these equipment is of vast importance – for local servicing, to source replacement consumables etc. So we are looking to extend our dealer network to have these specialists in place.

"We have a dedicated sales team, specifically for this PLM range, and conversations are currently ongoing."

All the products utilise the Kärcher Battery Universe platform that the company says works across numerous products, including the entire professional landscape management range, as well as their cleaning products, allowing transition from one product to another.

Features include a waterproof battery pack and real-time LC-display of charge level, remaining running and charge times, device temperature, and battery health. It also has an automatic storage mode, which protects the battery whilst being stored. The company also boast that efficient temperature management means that cell warming is reduced, so that the battery does not need to switch off during demanding tasks and the battery housing is constructed from polyamide for shock resistance and mechanical robustness

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