Over the last 12 months in this series of articles, I have taken the opportunity each month to look in more depth at individual organisations in the amenity sector. How are they seeking to be more sustainable and, importantly, how are they seeking to advise and support members or customers?
This month I have sought to bring together some of the key points that have emerged, especially in terms of how to deliver sustainable practice in a practical way. I also use examples from discussions over the last twelve months.
The key to implementing sustainable practice is firstly to understand what it means. The second essential is to recognise that it is best implemented by an audit of existing practice and recognising the steps that can be taken to deliver greater sustainability. Key also, in making change, is that all factors are taken into account. What these articles have shown is that an action seeking to be more sustainable may in fact impact elsewhere and produce the opposite result. The danger of green washing is ever present.
Understanding the meaning of sustainability
I make no apologies in repeating the definition of sustainability. It has three pillars of equal importance – economic, environmental and social. Taking an action which seeks to protect the environment, but is neither economically viable nor beneficial socially, is not a sustainable action. Seeking to be sustainable requires a truly integrated approach. Recently I had a really interesting discussion with Gary Barwell at Edgbaston, a man with many years’ experience in the sector, and gained his thoughts on sustainability and its implementation.
Gary is committed to implementing sustainable practice and emphasises that this is a feature of all activities at the complex. Indeed Edgbaston has recently employed a sustainability manager to its team. However, Gary equally emphasises that, in seeking to be more sustainable, a clear understanding of current practice is important (the audit) and, in looking to change, a full route map is taken, ensuring the new approach is in fact more sustainable. He cites the change to electric mowers. Edgbaston have indeed taken this step in the main stadium but, before doing so, a full analysis of cost and performance was undertaken. Gary emphasises that the change needed to stack up against all pillars of sustainability. It was also important to consider recycling opportunities for machines replaced, making use of them perhaps on the practice pitches and ultimately offering to local non-profit cricket grounds.
Sustainable practice is good practice
Gary fully subscribes to this view that sustainable practice is really good practice. The dangers of making decisions without that fully integrated approach, without a route map, are that best intents to be more sustainable can fail. As I have often referred to in these articles, it is vital in taking actions to also consider the full life cycle of any operation or purchase to gain the full carbon footprint implications. Gary applies this to the use of water. Every step is taken to ensure efficient use of water. However, at least for now, Edgbaston has not moved to major water catchment methods. Given its location, water from rooves naturally flows into the nearby river. It is not ruled out but again the view is to take a fully integrated approach and assessment before taking extra actions.
Another example of implementing sustainable practice is at a major football stadium I visited. A key focus for the discussions here was how can football, through the management of its pitches and stadium, contribute to the sustainable agenda and help meet targets to reduce carbon emissions. Again the need for auditing current practice are emphasised before making changes. However key points from this discussion can be summarised as below.
Integrated approaches to weed, pest and disease management
These discussions were supplemented with one from golf and looking, in particular, at what taking an integrated approach meant to them in terms of weed, pest and disease management. Some key points were:
The key message emerging from this particular discussion was again to plan in an integrated manner and, in doing so, deliver on the agenda of sustainable practice.
My final discussion referred to here relates one some months ago and relating to lawncare. How is this sector seeking to adapt to the sustainability and net zero agendas? Here are some steps being taken by one particular organisation.
So what does this tell us? Well, whilst implementing sustainable practice can seem daunting, it need not be so. Maybe current operations are the most sustainable. So the first step is to undertake that audit. The next is to identify actions that can be considered to be more sustainable. These should be considered in an integrated way considering all three pillars of sustainability.
From my discussions with organisations over the last year, it is clear much is being achieved and in many aspects amenity is leading the field. The drive to greater sustainability cannot be ignored but my discussions reveal a real willingness to embrace it. It is seen as less of a challenge but more an opportunity. The key is determining how best not just to implement sustainable practice but also demonstrating this. In reality much is already being done and it is important that we say this loud and proud. Too often the amenity sector can be criticised, yet so much is being done. Everybody involved needs to say that.
In my monthly articles in 2025, I will take a particular focus on both constructing and implementing integrated management plans, key to sustainable practice, and likely to become more and more required by external agencies in future.
Previous articles in this series
SUSTAINABLE AMENITY MANAGEMENT
SUSTAINABILITY IN THE TRAINING SECTOR
SUSTAINABILITY IN LOCAL AUTHORITIES
AN EXAMPLE OF SUSTAINABILITY IN MACHINERY SUPPLY
SUSTAINABILITY IN THE GOLF SECTOR
SUSTAINABLE PRACTICE IN THE AMENITY SUPPLY SECTOR