BIGGA have announced the launch of their Elevates initiative that they say is designed to support, inspire and connect women working in golf and turf.
The inaugural event will take place at next week's BTME in Harrogate. It will be held in The R&A Clubhouse area within Hall 4 of the Harrogate Convention Centre on Wednesday 21 January at 4pm - and is being delivered in collaboration with The R&A and Syngenta.
BIGGA say the event is aimed at empowering women who work in a traditionally male-dominated industry. It will provide a welcoming, inclusive and relaxed environment where attendees can share experiences, access guidance, and build confidence.
They say the initiative's aim is to foster a supportive community, helping women working in golf and turf to feel comfortable, free and confident in their careers.
The event will feature a panel session with inspiring speakers, including Jackie Davidson, Director - Golf Education at The R&A, TV presenter Sarah Stirk, and a female greenkeeper who will share her personal journey in the industry.
The panel will answer audience questions and provide insight into their experiences, offering practical advice and encouragement for women navigating their careers.
Lauren Frazer, head of commercial & marketing at BIGGA, said, "We want BIGGA Elevates to be more than just an event - it's about creating a community.
"We hope it brings women together to share experiences, learn from each other, and access resources and guidance. Working in this industry can be daunting at times, and this initiative is about giving women a platform to relate, connect and gain confidence."
Sarah Hughes, SPS business manager UK & Ireland at Syngenta, said, "It will be a great networking opportunity recognising the important contributions of women in turf care. Working in this industry myself, I see firsthand both the challenges women face and the exceptional skill they bring to the industry.
"It will be good to connect with greenkeeping professionals whose dedication and excellence are already inspiring future generations to join our industry. This event will provide a welcoming space for women to connect with each other at BTME, building the community and support networks that help us thrive.
The event is open to all women attending BTME, with no BIGGA membership required - registration here.