BIGGA REVEAL BTME 2026 ATTENDANCE FIGURES

BIGGA used its annual education conference and trade show, BTME in Harrogate, to announce a series of new initiatives aimed at elevating standards across the game of golf.

The Association has also revealed that across three show days, 4,567 visitors walked through the doors of Harrogate Convention Centre, representing an 8.7% increase on last year. Visitors stayed for an average of 1.60 days, up from 1.56 in 2025.

A new strapline to underpin the association's work was also revealed by BIGGA CEO Jim Croxton - 'We support greenkeepers through education, recognition and community to enhance course quality and to continually elevate the game of golf.' 

"BTME is our championship week and a moment to set out, clearly and confidently, what BIGGA exists to do," said JIm. "Everything we do is rooted in supporting greenkeepers through better education, stronger professional communities and meaningful recognition. When we do that well, standards on the ground improve, course quality rises and the game itself benefits."

Jim outlined a series of developments designed to provide greater long-term support for greenkeepers. Central to that work is a restructured education and training pathway, setting out clear progression from entry level through to course management, underpinned by BIGGA's status as a Lantra Customised Training Provider. 

That accreditation allows the association to deliver bespoke, industry-specific training that is independently quality assured while remaining directly aligned to the practical realities of greenkeeping, he said.

Alongside education, BIGGA is modernising its membership offer to better reflect the way clubs and facilities now operate. This includes the introduction of more flexible membership options, expanded welfare support, and a strengthened approach to professional recognition. 

As part of that, BIGGA has reached agreement with STRI Group to manage the Golf Environment Awards, ensuring environmental excellence is fully integrated into its awards programme and continues to be recognised as a core component of modern course management.

"These initiatives are not standalone announcements," Croxton added. "They form a connected programme of work that reflects where the profession is now and where it needs to go next. Our focus is on providing clear pathways, relevant support and a sense of belonging for greenkeepers at every stage of their careers."